Optimistic Rebel

Apparently, Boomers don’t want to blog, be part of social networks, play games online, or listen to podcasts. The reasons:

47 % cited concerns over privacy and having personal information on the web
39 % said they are too busy
32% said they do not see the benefit of spending time social networking

I’m from Generation X, what I [...]

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Independently minded. Advocating/catalyzing creativity. Sounds like fun!
Geoff Cottrill, chief marketing officer for Converse, said “My Drive Thru” ties in comfortably with Converse’s heritage of aligning with the independent minded. “We call them optimistic rebels,” he said. “They’re the core of what our brand stands for — being an advocate and catalyst for creativity…. “
Converse Mines [...]

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