Optimistic Rebel

Marketing. Social Networking. Blogging.

Optimistic Rebel header image 4

Entries Tagged as 'Branding'

The Story of Bacon Salt

August 21st, 2008 · No Comments · Branding

I first noticed this product on Woot, when it sold out in like six seconds. One of these days, the Bacon Salt Guys will be a textbook case for social markeing:
Along with a traditional website and blog, Bacon Salt was promoted strongly across social networks. Along with Lefkow’s YouTube account, Bacon Salt created groups on [...]

[Read more →]

Tags:

The fall of customer service and the rise of social network good neighbors

July 28th, 2008 · No Comments · Branding, Optimism, Twitter

This story via Amy Gahran on Twitter:
sarahdopp: Grandma’s dying. I need a flight from SFO or OAK to BOS or MHT *right now*. Cant find anything that lands before 6am tomorrow. Can you? Help
I was flooded with messages. More sites to check, tips on how to approach and talk to airlines at the last minute, [...]

[Read more →]

Tags: